Strategy and Innovation: Concept Generation

Assessment 3

Use a template to write a 3-page paper that outlines a project topic to address a business problem or opportunity related to strategy and innovation and that includes a topic, a problem of practice, a gap in practice, a purpose statement, project question(s), and a justification for a chosen project technique. In addition, add information to a spreadsheet to provide details about the sources you used for the assessment.IntroductionDBA practitioners will be called upon to make decisions in difficult or ambiguous situations, when time is critical. Leaders must not only react to change; in many cases they must initiate it and see it through. In our fast-evolving world, standing still is not an option. As leaders in a complex organization, DBA practitioners will facilitate change initiatives by inspiring, informing, empowering, and engaging employees. This will require having a strategic vision and the ability to develop and communicate goals in support of a company’s strategic mission.Strategic innovation is a critical competency because businesses are required to continually adapt to evolving markets, technological advancements, and shifts in consumer preferences, and they need to respond to shifting economic conditions. DBA practitioners will be called upon to have a high-level understanding of innovation and how innovation works. They need to know how to bring knowledge into existence, transfer this new knowledge to others, and then act on this knowledge by translating it into a new product or service.In this assessment, you will develop a project topic. It should address a strategy and innovation business problem or opportunity relevant to strategy and innovation business practitioners. Itshould also interest you. Overall, it should be a worthy topic on which to design and conduct a DBA capstone project.OverviewThis assessment has two parts.The purpose of this assessment is for you to begin considering a topic for your actual capstone project. If you look forward to the next two assessments, you will recognize that the objective of this assessment and the next two assessments is to build to the completion of a concept paper based on your chosen topic for your capstone project. The focus of the concept paper in this course is Strategy and Innovation: Managing Innovation, Design, and Creativity. Because your specialization may not be focused on strategy and innovation, you might need to revise your content to your actual specialization in future courses as you work toward your capstone project. For this assessment you will provide a topic, a problem of practice, a gap in practice, a purpose statement and project question(s), as well as a justification for your chosen project technique.Instructions Part 1To complete this assessment, use the Assessment 3 Template [DOCX] Download Assessment 3Template [DOCX]. The template contains detailed instructions. Write your assessment content inthe template. Retain all the headings from the template but delete the assessment instructions. Make sure you carefully read the instructions within the template and address each specific element as directed. Refer to the Doctoral Capstone Guidebook [PDF] for information pertainingto your chosen technique.A DBA Capstone Self-Assessment Checklist [DOCX] Download DBA Capstone Self-Assessment Checklist [DOCX]is provided to use as a quick guide to identify areas to address asyou write the sections in your three concept paper assessments. The Self-Assessment Checklist document does not replace assessment instructions and scoring guides, which you must refer to when developing your assessments.Submission RequirementsAs you complete your assessment, be sure your paper meets the following guidelines:

  • Before you submit: Before submitting your assessment, you are required to check that your in-text citations match the reference list at the end of your assessment.For this assessment:You are required to follow the Standard Naming Convention requirements for any files you upload. You will find the requirements in the DBA Submissions

    • Requirements page.

  • You are required to follow the Track Changes requirements. You will find the requirements in the DBA Submissions Requirements page. Track changes are

    • also required for each re-submission of an assessment based on the previous review.

  • Written Communication: Written communication is free from errors that detract from the overall message.Scholarship: Use at least six scholarly or reputable practitioner sources to support your main points and analysis. Be sure to include scholarly sources. Course readings may be included among the six required sources.APA Formatting: All resources and citations should be formatted according to current APA style and formatting guidelines. The APA Module can help with this.Length: 3 double-spaced pages, not including the cover page, illustrations, reference page, or appendix.Font and Font Size: Times New Roman, 12-point.

    • Part 2Provide information about your sources for this assessment in the Project Technique Article Log[XLSX] Download Project Technique Article Log [XLSX]. Fill in column A with your projecttechnique/methodology, and column B with the APA Citation. In column C, Justification of Project Technique, include paraphrased excerpts from each article regarding evidencing the problem, gap, and project technique. Add your notes in column J. Your notes should include strengths and limitations of the technique, as noted in the article. You must include a minimum of six sources in your Project Technique Article Log.Assessment Submission RequirementsSubmit both your completed Part 1 assessment and the Project Technique Article Log (Part 2). The DBA program has assessment submission requirements that need to be met to ensure your assessments are accurate and complete. All assessment and OneDrive submissions need to follow a standard naming convention. Any submissions of revised work (including second and third attempts) require the use of the Track Changes feature in MS Word to track revisions. You will find an overview of the resources on the DBA Submission Requirements page.Waiting for FeedbackYou must wait for feedback on this assessment before you begin work on Assessment 4 – Strategy and Innovation: Data. In that assessment you will be expected to make revisions based on the feedback you receive on this assessment.Competencies MeasuredBy successfully completing this assessment, you will demonstrate your proficiency in the following course competencies and assessment scoring guide criteria:

  • Competency 1: Write clear and concise abbreviated project technique sections, which are valid and meaningful to strategy and innovation professionals.

    Provide a description of a project topic within the strategy and innovation specialization.Provide a general and specific problem of practice within the strategy and innovation specialization.Provide a gap in practice within the strategy and innovation specialization.

    Provide a purpose statement and project question within the strategy and innovation specialization and aligned with the technique.Write a clear and concise abbreviated project technique section, which is valid and meaningful to strategy and innovation professionals.Adhere to the rules of grammar, usage, and mechanics.Apply APA formatting to in-text citations and references.Competency 2: Locate and analyze scholarly literature regarding appropriate application of research techniques for conducting projects in the field of strategy and innovation.

    Locate and analyze scholarly literature regarding the project technique for conducting the project in the field of strategy and innovation.Complete a Project Technique Article Log evidencing the problem and gap.

    • Scoring Guide

  • Use the scoring guide to understand how your assessment will be evaluated.Criterion 1Provide a description of a project topic within the strategy and innovation specialization.

    • DistinguishedProvides a detailed description and explanation of a project topic within the strategy and

      • innovation specialization.

    • ProficientProvides a description of a project topic within the strategy and innovation specialization.BasicProvides a description of a project topic not within the strategy and innovation

      • specialization or the description is incomplete or otherwise flawed.

    • Non PerformanceDoes not provide a description of a project topic within the strategy and innovation

      • specialization.

    Criterion 2Provide a general and specific problem of practice within the strategy and innovation specialization.

    • Criterion 3Provide a gap in practice within the strategy and innovation specialization.

    • Provides a general and specific business problem within the strategy and innovation specialization. Supports and exposes the scope of the problem with ample scholarly or

      • quality practitioner sources.

    • ProficientProvides a general and specific problem of practice within the strategy and innovation

      • specialization.

    • BasicProvides a general and specific problem without a business focus and/or not within the

      • strategy and innovation specialization.

    • Non PerformanceDoes not provide a general and specific problem of practice within the strategy and

      • innovation specialization.

    • DistinguishedProvides a detailed description of a gap in practice within the strategy and innovation specialization aligned with the problem. Supports the gap in practice with ample

      • scholarly or quality practitioner sources.

    • ProficientProvides a gap in practice within the strategy and innovation specialization.Basic

  • Criterion 4Provide a purpose statement and project question within the strategy and innovation specialization and aligned with the technique.

    • DistinguishedProvides a purpose statement and project question within the strategy and innovation

      • specialization and in expert alignment with the project technique.

    • ProficientProvides a purpose statement and project question within the strategy and innovation

      • specialization and aligned with the project technique.

    • BasicProvides a purpose statement and project question not within the strategy and innovation

      • specialization and/or not aligned with the project technique.

    • Non PerformanceDoes not provide a purpose statement and project question within the strategy and

      • innovation specialization and aligned with the technique.

    Criterion 5Write a clear and concise abbreviated project technique section, which is valid and meaningful to strategy and innovation professionals.

    • DistinguishedProvides a clear, concise, detailed explanation of the project technique section, which is

      • valid and meaningful to strategy and innovation professionals.

    • ProficientWrites a clear and concise abbreviated project technique section, which is valid and

      • meaningful to strategy and innovation professionals.

    • BasicProvides an inaccurate or incomplete description of the project technique.Non PerformanceDoes not write a clear and concise abbreviated project technique section, which is valid

      • and meaningful to strategy and innovation professionals.

    Criterion 6Locate and analyze scholarly literature regarding the project technique for conducting the project in the field of strategy and innovation.

    • Criterion 7Complete a Project Technique Article Log evidencing the problem and gap.

    Criterion 8Adhere to the rules of grammar, usage, and mechanics.

    Criterion 9Apply APA formatting to in-text citations and references.

    • Locates and analyzes scholarly literature regarding the project technique for conducting

      • the project in the field of strategy and innovation.

    • BasicLocates scholarly literature appropriate for supporting a research method; little to no

      • analysis provided.

    • Non PerformanceDoes not locate and analyze scholarly literature regarding the project technique for

      • conducting the project in the field of strategy and innovation.

    • DistinguishedCompletes a Project Technique Article Log with more than five sources evidencing the

      • problem and gap.

    • ProficientCompletes a Project Technique Article Log evidencing the problem and gap.BasicCompletes a Project Technique Article Log without evidencing the problem and gap.Non PerformanceDoes not complete a Project Technique Article Log evidencing the problem and gap.

    • DistinguishedExhibits strict and nearly flawless adherence to the rules of grammar, usage, and

      • mechanics.

    • ProficientAdheres to the rules of grammar, usage, and mechanics.BasicErrors in grammar, usage, and mechanics inhibit readability and comprehension and

      • detract from good scholarship.

    • Non PerformanceDoes not adhere to the rules of grammar, usage, and mechanics.

    • DistinguishedExhibits strict and nearly flawless adherence to APA formatting of in-text citations and

      • references.

    • ProficientApplies APA formatting to in-text citations and references.BasicApplies APA formatting to in-text citations and references incorrectly and/or

      • inconsistently, detracting noticeably from good scholarship.

    • Non Performance

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